What is Video Marketing? The definition of video marketing is not complex. In fact, it’s rather simple: using video to promote or market your brand, product or service. A strong marketing campaign incorporates video into the mix. Customer testimonials, videos from live events, how-to videos, explainer videos, corporate training videos, viral (entertainment) videos — the […]
Mobile advertising Mobile advertising is any form of advertising that appears on mobile devices such as smartphones and tablets using wireless connections. Companies advertise through text ads via SMS or through banner advertisements that appear embedded on a mobile web site. Mobile advertising is any form of advertising that appears on mobile devices such as
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Alexa Rank Alexa rank is a measure of website popularity. It ranks millions of websites in order of popularity, with an Alexa Rank of 1 being the most popular. Alexa Rank reveals how a website is doing relative to all other sites, which makes it a great KPI for benchmarking and competitive analysis. Alexa rank
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